Modern libraries are essential in underserved communities as places where everyone is welcome to gather, work, borrow materials, or just spend time.
By Cat Johnson / 04.16.2016
On the day after Christmas in 2009, Amazon.com released a statement that their Kindle e-reader had become the most gifted item in the companyโs history. That holiday season marked an explosion of reading devices into the mainstream and posed a huge challenge for libraries. Now that people had readers, they wanted to borrow ebooks from their local library.
โIt was a wild time,โ says Keith Michael Fiels, executive director of the American Library Association (ALA). โHundreds of thousands of people got Kindles and showed up at their library ready to borrow ebooks. But the big six publishers [now the big five] werenโt selling ebooks to libraries. There was a lot of anxiety about the potential of this model to disruptโthat a library would buy one copy of an ebook and then circulate it to everyone in the United States.โ
In hindsight, the slightly paranoid perspective is amusing. Today, the big five publishers all work with libraries and, for the majority of smaller, independent publishers and the majority of their titles, libraries constitute a majority market.
โWeโve come to a much deeper understanding of how we help each other,โ says Fiels. โThere are thousands of independent publishers who, without library sales, would not be able to remain in existence. Whereas something like a Harry Potter or a Fifty Shades of Grey may be able to sell a billion dollars worth of books in a year, most of the thousands of publishers and the titles that are published depend on public libraries.โ
For libraries, supporting small publishers extends to the community level as they increasingly help individuals share their creative works. User-generated content (UGC) is a growing focus for libraries as tech platforms make self-publishing and alternative distribution easier than ever.
โA library has become more than a place that purchases commercial books from standard publishers,โ says Fiels. โIncreasingly, a library is a place where people can create content and share it with other community members. Whether itโs a place where people can put old family photos or things related to community history, or their great unpublished novel, this has become a huge area that a lot of libraries are looking at.โ
Several years ago, Shareable reported on librariesโ changing role as community hubs offering gathering spaces, digital media labs, community resource centers, and art spaces. That trend has only grown, as makerspaces, incubators for small businesses, and programs to support entrepreneurs and the new workforce are now commonplace in libraries around the world.
Guided by a growing focus on user-centric design, where the people who use a space play a key role in designing the space, libraries are also experimenting with new ways to organize and display collections and reimagine the ALAโs mission to enhance learning and ensure access to information for all.
Increasingly, that means helping people to help themselves, whether through a multi-media center that provides access to video and audio recording software, a makerspace with 3D printers and digital design tools, portable wi-fi hotspots, or membership in a toy, tool, or seed library, the idea is to create spaces that provide access to information and resources of all kinds.
โThereโs a lot of out of the box thinking about how community members and library users can help design spaces that are more accessible,โ says Fiels, โand an understanding that this is something thatโs going to evolve on an ongoing basis. What weโre starting to see is a whole generation of libraries that look very different and act very different from traditional libraries.โ
A crucial aspect of empowering communities is bridging the digital divide. In the US, 15 percent of the population doesnโt have access to the Internet; another 25 percent doesnโt have access to a computer. Providing access to tech tools is a high-priority for librarians as accessing the Internet is now essential for job searches, employment applications, and applying for many government services. Inside libraries, librarians are there to help people navigate an ever-growing number of online resources, as well as find the most reliable sources of information.
โYouโll run into people who say, โOh, we donโt need libraries because we can just use Google on our handheld,โโ says Fiels. โBut there are a lot of assumptions underlying that. You need to have an understanding of what youโre navigating, you need to be able to tell an infomercial from real information.โ
For a new generation of librarians, the job has evolved.
โOne hundred years ago,โ says Fiels, โyouโd open the doors at 9 oโclock, youโd have books on the shelves, and people would come in. Todayโs library doesnโt operate that way. Youโre providing 24/7 service, librarians are out talking with community members and hoping to develop new approaches to serving the community.โ He adds, โThatโs really an exciting development and it makes for a very vibrant institution going forward.โ
A next step for libraries is to create a national system where users can access materials from any library in the country. Itโs an ambitious notion, but one that the the library leadership is working on.
In many communities, libraries are the great equalizersโplaces where everyone is welcome to gather, work, borrow materials, or just spend time. Whether itโs bridging the digital divide, providing a quiet work space, incubating entrepreneurial projects, or offering a way for people to check their email, libraries are designed to serve everyone and are essential in underserved communities.
โThe key here is that libraries have always been even more useful for people that do not have advantages,โ says Fiels. โYouโve got millions of young people that have potential, but donโt have the financial resources to be able to access reading materials or homework help. Lifelong learning through libraries is critical to the whole concept of opportunity in America.โ
As libraries evolve to meet the changing needs of communities, they face many of the same challenges that have plagued them for decades. At the top of the list is funding. The fact that many libraries are funded with rounding errors from transportation projects and other big municipal projects, making them a small, budgetary afterthought, points to a need to recognize librariesโ importance and prioritize funding them. The 2015 Survey of Chief Officers of State Library Agencies found that 48 percent of libraries reported increases in the budget for the state library, which inspired a “cautiously positive outlook for the agencies.” However, the increases were modest, with 43 percent of the reported gains in the 1-2 percent range.
Funding libraries should be a priority for municipalities as they play an increasingly important role in serving diverse populations and supporting creativity, collaboration, self-improvement, and community cohesiveness. As Fiels says, โIโd love to see a stronger recognition in terms of resources, and, certainly, itโs doable. Iโm optimistic because I think there are great opportunities that exist for libraries and the spaces are going to become more and more interesting. Weโre seeing a lot of libraries providing leadership in designing new kinds of spaces.โ
Another challenge is shaking off the antiquated notion of what a library is. Part of what the ALA does is fight the perception of libraries being places that house dusty old books.
โAnyone whoโs been in a good library, or a progressive library, knows that most libraries are fundamentally changing the way in which they relate to communities,โ says Fiels. โThereโs a lot more community engagement, a lot more openness to the library looking at the aspirations and challenges of the community and the role libraries can play.โ He adds, โThis really represents a whole repositioning of the library as a community institution.โ
The theme of this yearโs National Library Week, which runs April 10-16, is โLibraries Transform.โ The theme illuminates the important role libraries play in transforming both communities and individuals through access to tech tools, career development resources, skills to thrive in the digital era, and an ethos of collaboration, equity, and community. It also reflects a bright future for libraries and the communities they serve, driven by the sharing spirit that is at the heart of the global library community.
โAs far as the future of libraries, Iโm very, very optimistic,โ says Fiels. โIf thereโs any group of institutions and individuals that have embraced networking and resource sharing more than libraries, I think it would be hard to imagine that.โ
Originally published by Shareable, 04.06.2016, under the terms of a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International license.





