
Panelists discuss how rural America has been affected by recent tariffs and intermittent trade wars.

Left-to-Right: Thomas J. Vilsack, J.D., Shonda K. Warner, J.D., Dr. Jim Mintert, and Brian Kuehl, J.D.
Vilsack: President and CEO, U.S. Dairy Export Council (USDEC); Former Secretary, U.S. Department of Agriculture
Warner: Managing Partner, Chess Ag Full Harvest Partners LLC
Mintert: Professor and Economist, Department of Agricultural Economics and Director of the Center for Commercial Agriculture, Purdue University
Kuehl: Director of Federal Affairs, K-Coe ISOM; Executive Director, Farmers for Free Trade
Panelists discuss how rural America has been affected by recent tariffs and intermittent trade wars with U.S. trading partners, and the implications for global trade and the U.S. economy.
VILSACK: Well, good afternoon to everyone. Welcome to todayโs Council on Foreign Relations meeting on โThe Impact of Tariffs on Americaโs Heartland.โ Iโm Tom Vilsack, current president and CEO of the U.S. Dairy Export Council, and the former secretary of agriculture for the United States, and a former governor. And Iโll be presiding today.
We have four distinguished guests who will visit with me for a little while, and then weโll turn it over to the members for your questions. Let me briefly introduce the folks who are on the stage with me today. You have, I think, more detailed information about their background in the materials that have been furnished by the Council.
Iโll just start with Shonda Warner. She is a farmer. A founding and managing partner of Chess Ag Full Harvest Partners, LLC. Providing some information and some guidance to farm families, with a real focus on rural places. And weโre pleased to have you here today. Sitting next to Shonda is Professor Jim Mintert. He is a professor and economist for the Department of Agricultural Economics and a part of the Center for Commercial Agriculture at Purdue University. And next to him is Brian Kuehl, who is the principal of KโขCoe Isom. All right, so accounting and consulting services to a broad range of industries, including food and agriculture. But he also is here with a different hat on, or a second hat. He is associated with the Farmers for Free Trade. So we look forward to the opportunity to have a conversation with you today.
We had a chance to meet briefly before the lunch started today. And weโre going to start with one question, which is sort of a general question to all three panelists. And I think itโs sort of a fundamental question, the issue of tariffs. Interested in knowing the view of the panelists as to whether or not they see within this administration, or any administration, are tariffs a tactic to be used in trade discussions, or do you see this administration seeing them more as a philosophy and framework for trading policy generally?
Brian, Iโll start with you.
KUEHL: Well, thank you, Mr. Secretary. And I think itโs a great question. And maybe not an easy question to answer.
You know, within the administration I donโt thinkโcan you hear me? Should I be pushing this in? Donโt touch the mic, OK.
So within the administration, I think, you know, administrations are not monolithic. You do have a chief executive, but then obviously thereโs a lot of advisors and secretaries and trade advisors beneath them. And I think thatโs true of this administration, perhaps in some respects more than others. You have some people who, I think, would be more on the free trade side of the equation, and some people who I think are inherently protectionist. And I think one of our worries is that what is framed as a negotiating tactic is often, I think, actually protectionism. That I think thereโs some people who truly believe that the way to Americaโs strength and prosperity is by setting up trade barriers and protecting domestic industry. And we just philosophically disagree with that approach.
VILSACK: Professor, your take.
MINTERT: So Iโll answer this in the context of some survey work that we do. Every month we survey 400 farmers nationwide as part of the Purdue CME Group Ag Economy Barometer Project. And when we survey those folks, weโve asked them several times their position and perspective on agricultural trade, particularly looking at the longer-run perspective. And when we look at the responses to that question, and we look at their open-ended comments at the end of the survey, itโs pretty clear that people areโshort run, have some concerns. And longer-run, are havingโshowing some optimism about ag trade. But when we look at the comments, itโs pretty clear that they view this as a tactic.
Their optimism about the future of ag trade seems to originate from the fact that they think this is a tough time that weโre experiencing right now, a challenging time, but perhaps necessary in some respects, and will actually lead to an improvement in ag trade. So I think when we looked at our surveys this past summer, we bottomed out at about 49 percent of the people expecting ag trade to increase over the next five years. In the two succeeding surveys since then, thatโs bumped up twice now to 66 percent that expect ag trade to grow over the next five years. So I think thatโs an indication that they think this is a tactic thatโs going to lead to something better down the road.
VILSACK: Shonda, youโre a farmer, do you think itโs a tactic in the administration, or what?
WARNER: I think itโs a great question. I think thatโI think it could be both. And I think that thereโs various people in this administration that perceive it as both. At the end of the day, my investing, betting self thinks that this thing will come off in May or June of 2020, oh surprise, surprise, and that it in fact will be a tactic.
VILSACK: Well, whether itโs a tactic or whether itโs a philosophy, it has an impact. And, Brian, many you could speak to a little bit about what Farmer for Free Trade is doing in terms of trying to evaluate, sort of holistically, the impact of these tariffs on food and agriculture in the U.S.
KUEHL: Sure. And just a little bit of background. So Farmer for Free Trade, we were incorporated last year, June or 2017, as a 501(c)(4) nonprofit. Really an umbrella organization to, I like to say, rebuild the American consensus on trade, if thatโs not setting our ideals too high. The goal is really to engage U.S. agriculture and rural communities in support of trade. Twenty percent of farm revenue comes from exports. So you canโt have U.S. agriculture today without exports. And I think that some of that understanding has been lost, even among the people that benefit most from trade.
So Farmers for Free Trade is an umbrella organization supported by the American Farm Bureau, by the National Corn Growers, National Wheat Growers, National Pork Producers, U.S. Apple Association, many ag businesses and many, many individual farmers. And our job is to go out and work with ag, work with farmers, and ranchers, and ag businesses, and generate that groundswell of support that will be a counterweight against protectionism. Part of our view was that in the 2016 election, whether you were a Democrat, or a Republican, or independent, you were hearing that trade was somehow bad, that we had been taken advantage of in these trade agreements. And for farmers, we know that thatโs not true. U.S.โthe U.S. ran a $23 billion trade surplus last year in agriculture. So weโre exporting. There are a lot more mouths outside of the U.S. as inside the U.S., is the way we like to think about it.
I think what weโre hearing on the ground, weโve been doing trade events around the U.S. Weโve been holding townhall events. Weโve been going to ag conventions. I think weโve done, oh boy, sixty events in the last year. And weโve talked to, you know, hundreds of thousands of farmers over that period of time. And I think what weโre hearing is that on the one hand farmers want to stay with President Trump. A lot of them supported Trump. So you sort of say theyโre going to give him the benefit of the doubt. But I think the trade war is biting. I think itโs having an impact. And even for farmers that we talk with and who are members of ours who support the president, that patience is beginning to wear thin. And itโs wearing thin because farm bankruptcies are going up, farmers are getting squeezed. And these are real numbers, real dollars, and real families. So I think, God forbid it lasts till 2020, because thereโs a lot of farmers in America who will not make it that long.
VILSACK: Brian, is theโFarmers for Free Trade, have they attempted to quantify in any way the level of impact on farm income, on sales?
KUEHL: Well, weโve done a number of things. So weโve engaged a company called The Trade Partnership to look at tariff impacts on exports and look at where exports have fallen. So we haveโwe do have a data set. In terms of individual farmers, I think one thing thatโs important to remember, again, is agriculture, like administrations, is not monolithic. And you have different commodities and different types of farmers. So in the Midwest farmers have been hit by soybean tariffs very hard. Soybean exports to China are down 94 percent for the year. You know, China has just this week purchased some soybeans, but itโs really a drop in the bucket compared to the, I think, 13.2 billion tonโmillion-ton fall-off this year. Slightly different situation if you go to California and you look at almond growers, or walnut growers, or apple growers. You know, Washington cherries, exports are down 50 percent for the year. So some farmers are getting hit a lot harder than others, but I think wherever you look in agriculture people are getting squeezed.
VILSACK: Shonda, youโre a nut farmer.
WARNER: Yes. And a soybean farmer.
VILSACK: And so how has it impacted your individual business, or the markets that you care about?
WARNER: In a thousand very negative and difficult ways. Our soybean pricesโsoybeans were trading on the board of trade in May, right before the tariffs were announced, at $10.25. They haveโsubsequently, soon after theyโwell, when it really became clear that this was going to happenโfell into the low $8 range. And then thereโs something called a basis. And thatโs the price that gets paid in a local community to us, the farmers, versus the board of trade. In places like Mississippi, that basis is usually flat at harvest. Itโs widened out to eighty cents. So weโre down another 30, 40, 50 percent. Itโs devastating.
We grow hazelnuts in Oregon. Last year, ten-year low average, $1.03 a pound. This year, sixty-two cents a pound, thank you very much. So if we think about what thatโs going to do to rural co-ops, farming families, itโs devasting. And the hope that I think is seen in theโin this wonderful new survey that Iโve just heard about and Iโm going to follow nowโthat hope, we have to have it. Like, we have to hang onto something. Itโs awful out there right now. I think back in the โ80s, around at that time, and, you know, 67 percent of American farmers got second jobs. Thatโs being talked about today in the street. And all the rural communities that have been so devastated for so long areโitโs even worse. And so very problematic.
VILSACK: You know, the dairy industry, professor, we actually have done a survey and a study of what the economic impact potentially could be of these tariffs. And just on the China side, weโve already seen an impact of about a billionโpotentially a billion dollars of lost opportunity in the dairy industry. And in China if this extends for a period of several years, it could be as high as $12 billion of lost revenue as a result, just in the dairy sector. Whatโat Purdue, Iโm sure youโre crunching numbers, Iโm sure youโre looking at studies. What are you seeing in terms of what the potential long-term impact of these tariffs could be, if in fact they linger for an extended period of time?
MINTERT: So thereโs really a couple of impacts that you really have to think about. And when you talk to farmers individually, I think theyโre widely concerned about this. If you look at it over a long period of time, go back, for example, to 1970s, the U.S. was the big dog in soybean production and soybean export market share. In fact, if you go back to the mid-1970s, we were virtually 100 percent of soybean exports worldwide. That market share has declined sharply over the ensuring roughly four decades now. And I think the big concern is this creates an additional incentive to expand acreage and production in South America, a formidable competitor already, but gives them an additional incentive to expand acreage and to develop deeper relationships, particularly with the Chinese. And that it will be very difficult for us to regain that market share going forward.
So I think when I talk to farmers, especially people that are in the, for example, the soybean association, some of the leaders, they are very cognizant of that. And thatโs probably the biggest single concern. Itโs like, OK, thereโs a short-run problem with respect to the prices. And Shonda kind of described that. Income here in 2018 and potentially income in 2019 especially. Because I think for farmers in the Midwest, one of the concerns is โ19 being worse than โ18, for two reasons. One, there was a significant amount of pricing that was done before the end of May, substantially higher prices. We donโt have that opportunity for 2019, at least as it stands today. And then secondly, yields in 2018 were extraordinarily high in many locations in the corn belt. So thatโs helped offset some of this a little bit here in โ18. But in โ19, unless something changes, we donโt have those opportunities.
VILSACK: Have you seen in your studies any impact on the equity position? At some point in time several years ago when I was secretary we looked at a debt-to-asset ratio that was very healthy in the ag sector. What are we seeing today?
MINTERT: So if you look at it sector-wide, it still looks OK. But debt-to-asset ratio has been climbing, but not to the levels that we saw in the 1980s. But when you start looking at individual operations, thatโs when you start to see a disparity. And I had a chance to visit with some ag lenders recently. And theyโve got some customers theyโre very worried about, right? Thereโs some big challenges. So thatโs a problem going forward. When we looked at our surveys, one of the questions we ask people is, you know, whatโs happened to your equity position on your farm relative to twelve months ago? And what do you thinkโs going to happen, looking ahead twelve months? And theyโre telling us that their equity positions have gotten worse of the last year, and they expect it to get worse again. So I think thereโs a widespread understanding out there that weโre in a challenging position. In the short-run itโs not likely to get better. But as Shonda was talking earlier, they retain some of this optimism about the future of ag trade. And whether or not thatโs going to be realized, I think is an open question.
VILSACK: Well, speaking of tariffs, we have tariffs closer to home in terms of our friends in Mexico and Canada. Brian, was the expectation that you had, and that the folks that you work with had, that once the trade agreement was renegotiated, NAFTA was renegotiated, that that would lead to an end to the retaliatory tariffs that the two countries had assessed against American agriculture?
KUEHL: Yeah, there were certainly conversations about that. And I think this is an important point for people to understand if you donโt follow the trade issues that closely, that there are layers upon layers of tariffs at this point. Had the U.S. just taken on China, that would have been a big fight. But the U.S. didnโt just take on China. We took on Canada. We took on Mexico. We took on the EU. We took on India. We took on Turkey. I mean, there were tariffs flying everywhere. Last month was the highest level of tariff collection in the United States ever. Larger than the Smoot-Hawley tariff period. Now, obviously, trade is much bigger, so itโs partially a volume question. But this is a global trade war unlike any weโve ever seen.
And so your point about China and Mexico tariffs, the U.S. put what are called 232 steel and aluminum tariffs on in-bound steel and aluminum from China and Mexico, as well as on all other countries, with some exceptions. And at the time it went on, there was discussion among some folks at the U.S. Department of Agriculture that this is a tactic to get us a better NAFTA agreement, that this is going to squeeze Canada and Mexico and bring them to the table, and weโll get a better agreement. When we got the USMCA, which is sort of NAFTA 2.0 or NAFTA 1.2, depending on your perspectiveโ(laughter)โ
Q: One-point-one.
KUEHL: One-point-one. Some people have said itโs NAFTA Windows, which makes me really nervous. (Laughter.) But the point is, the steel and aluminum tariffs didnโt go away. They stayed in place. And I think there is some expectation they will go away, that the conversations are underway with Canada and Mexico to try to get quotas as a replacement for the tariffs, and that this will resolve in some fashion. You know, I think itโs clear to me that the USMCA, the U.S. Canada Mexico Trade Agreement, will not pass Congress with the 232 steel and aluminum tariffs in place. I think itโs just a non-starter.
And so ultimately I think this will resolve, but remember the longer theyโre in place, the more people are getting squeezed. Apple farmers, subject to a tariff. Cheese exports to Mexico. Pork exports to Mexico. So itโs not that we can just say, well, letโsโweโll get rid of it in six months. There are impacts happening today. Processed food going to Canada is subject to tariffs. So itโs food and agriculture. Itโs not just the production side. Itโs all the way up the supply chain. So these areโthese are things where time has a real impact.
VILSACK: So Iโm going to put you all in a hypothetical situation. I understand that the presidentโs looking for a chief of staff. (Laughter.) And letโs hypothetically assume that all of you have beenโare interviewing for that job. What do you tell President Trump as it relates to the ratification of the USMCA? What do you tell him in terms of how best to ensure the ratification? I think, Brian, youโve already mentioned the tariffs being removed. What other steps need to be taken in order to ensure the ratification of this agreement?
KUEHL: Well, I think one of the big issues to keep an eye on in terms of tactics on the Hill and the USMCA is the that the president has suggested he will notice the withdrawal of NAFTA, ostensibly as a way of increasing leverage on Congress. Saying: Look, if you donโt put in place USMCA then NAFTAโs going to go away, and we wonโt have any trade agreement. We think thatโs a really bad idea. Number one, NAFTAโs been critical to U.S. agriculture. The thought of a country without NAFTA, without this trade block of Canada and Mexico, I mean, theyโre our number two and number three largest trading partners, after China. So you have a trade war with our three largest trading partners right now, which isnโt good for ag. So we think itโs not worth the risk. You know, youโre playing poker with someone elseโs money at that point. And thatโs not good.
We also donโt think it gets you votes, that ultimately when you start to think about tactics on the Hill, thereโs probably a lot of Democrats sitting there going, wait a minute, let me get this straight, if I vote against your trade agreement youโll pull the trigger to get us out of NAFTA, which maybe some of my constituents donโt like anyway. The thing will collapse, and youโll get blamed for the collapse of NAFTA, and the recession that undoubtably will follow. OK, whatโs not to love? Iโll vote against this. You get the blame. So I think itโs a dangerous game of chicken. And I think ultimately what needs to happen is we need to rebuild the center in America, you know, not just on trade, everywhere.
But specifically on trade, weโre reaching out to those newly elected members of Congressโbe it Republican and Democratโwho are in the center, who come from ag states saying: Look, trade is so critical to our industry. We need you on USMCA. We need you to be pushing for new agreements with Japan, with the EU, with the U.K. This needs to be part of what weโre pushing for long term.
VILSACK: OK. You made a very powerful case to be the chief of staff. Professorโ(laughter)โ
KUEHL: I would never be hired. Letโs be clear.
VILSACK: Well, you never know. You might get a call. (Laughter.)
Professor, what would you say?
MINTERT: Well, I donโt think Iโd get very far in the interview process. (Laughter.)
So Iโd go back to something that Brian said at the outset. I mean, when you go back to the 2016 election we had this environment where candidates on both sides of the aisle, not just the president but other candidates as well, were very negative on trade. As an economist, I look at whatโs taken place with respect to the growth in income and wealth, not just in the U.S. but around the world since World War II, and a tremendous amount of that is associated and derived from the increase in trade. Trade has been very beneficial. And when you think about NAFTA in particular, I think NAFTA has been beneficial both for the U.S. and for the partners. Both Mexico and Canada benefitted as well, which is what youโd expect from trade theory.
Nd then I guess the last point that I would make is, you know, if youโre really concerned about immigration and wanting to stop immigration coming from across the border from Mexico and even Central America, the best thing you can do there is have a strong Mexican economy, because the reason people want to leave those countries is because they canโt support their families. Employment opportunities that increase in Mexico is actually good for us, right? So I donโt thatโd get too well-received by the President, but nevertheless, I think itโs an argument he need to hear.
VILSACK: OK, Shonda, you got a shot here. He hasnโt done very well.
WARNER: I am afraid that I have to politely decline the invitation for an interview. (Laughter.) But I think I wouldโI think I would emphasize two things, whether itโs chief of staff or whether itโs Ambassador Lighthizer. I wouldโI think that a velvet gloves sometimes is a helpful thing. And that cultures in these various countries are suchโI spent six years in Asia. Face is a very important thing in Asia. This is Mexico, not dissimilar. And perhaps a little more of that would be effective because of all the reasons that the gentlemen have been stating. I think that the second thing I would like to tell both the Ambassador and the President about is unintended consequences.
And so we have a dollar thatโs incredibly strong right now. Itโs not good for further trade down the road. Yes, we want to shift the engine of growth from these countries into the United States, thatโs perception, make America great again. But I think that the dollar and the interest rates areโcould ultimately be destabilizing the worldโs financial, right, systems. That is enormous if you look at it on a global basis. And so thereโs that. I was thinking aboutโearlier today about theโI donโt know if the ships have docked in Argentina yet, full of our soybeans that will be made into meal and sold to the Chinese. I mean, if I want to help anybody Iโd like to help Argentina. They have some problems. But, no, I donโt want to do that. Thatโs not free trade to me. And so I would probably emphasize those two issues if I could.
VILSACK: So, quick, will USMCA be ratified in 2019?
KUEHL: Yes.
MINTERT: Probably. (Laughter.)
WARNER: Probably.
VILSACK: OK. Why do youโwhy do the two of you say probably as opposed to a confident yet?
KUEHL: That wasnโt so confident, but there wasโit was more definitive. (Laughter.)
WARNER: Well, I think that we live in very, very volatile political times globally. And so I donโtโmy confidence of anything that I used to be confident about has dropped dramatically in the last several years.
VILSACK: With reference to our negotiation with China, donโt we have the upper hand? I mean after all, theyโwe buy a lot more of their stuff than they buy of ours. And canโt we just continue to ratchet up these tariffs until finally they have to capitulate? No?
WARNER: No.
VILSACK: Itโs not that easy?
MINTERT: American consumers might want to rebel at some point, right? And the impact of these tariffs havenโt been fully felt at the consumer level, but over time they will be.
WARNER: If we want to change, weโre atโif you look at food prices relative to income for the average American over the last fifty years, weโre at an all-time low. I mean, ifโyou know, China has a very, very different system. They have a very different policy view. And they have a very long-term and patient outlook. And so we donโt. And I worry that actually the ultimate loser here is going to be us with interest rates, and that food prices will go up and that will beginโagain, unintended consequences in this country.
KUEHL: Well, and I think it alsoโthe question fails to grasp the interrelationship between the two countries. I mean, itโs sort of that adage of youโve got the other guy by the throat, and the harder you squeeze the more you choke. You know, thereโs this sense that weโre winning because Chinaโs stock market is going down. And then weโre surprised when our stock market follows. I mean, these are all intertwined at this point. And I donโt see that you blow up one side of the world and say weโre going to somehow be immune from that impact. I think itโs going to drag both countries down.
And, you know, they say the winner in a trade war is the person who doesnโt participate. You know, the other countries will also be impacted, but to the extent that theyโre on the sidelinesโyou know, Brazilโs selling more soybeansโtheyโre happy with whatโs happening. This is aโthis is Christmas come early in Brazil.
VILSACK: Would our position, with reference to China, have been stronger if we had gone with a number of other nations, with the EU, with Japan, perhaps South Korea, and gone to China asking for these changes in the way that they do business?
KUEHL: Absolutely. I mean, I think in thatโI think we should be clear about a couple things. Are there behavioral issues that have to be addressed with China? Absolutely. And should we address them? We absolutely should. I think the question is, number one, how do you do that? Do you do it byโwith the blunt force of a tariff? I think our argument would be no. That you can use WTO structures, you can use coalitions, you can increase pressure in a lot of ways on other countries. And, number two, you shouldnโt start a trade war with everyone else and then turn your attention to China. That was just a political miscalculation. Letโs do one thing at a time and try to get it right.
VILSACK: Well, none of you got hired as chief of staff. (Laughter.)
WARNER: Oh, shoot.
MINTERT: Weโre all breathing a sigh of relief about that, actually.
VILSACK: But you so impressed the president that heโs calling you now for advice as to where he ought to engage in bilateral negotiations. So what advice do you give the president in terms of where the administration and the country should be focused on, the best outcome for a bilateral trade relationship?
KUEHL: Where would you like to start? I donโt want to steal everyone elseโs thunder, because I suspect weโll say similar things.
MINTERT: We might be on the same page, yeah.
KUEHL: I mean, I think thereโs a couple points to it. One, which we did discuss earlier, is bilateral versus multilateral trade agreements. And the notion that the U.S. will get a better deal if we do bilateral agreements misses a couple points. One, the size of our economy means we have the leverage in these multilateral trade agreements. Itโs not as though theyโre taking advantage of us somehow. Number two, multilateral trade agreements are a good thing because they harmonize standards across multiple countries. You donโt want to have a different labeling standard in Japan, and Thailand, and Vietnam. You want to have one standard, so it makes it easier to export. So the idea that weโre going to do a whole series of bilaterals is somewhat silly on that point.
Number three, thereโs just resource scarcity. I mean, the U.S. trade rep does not have the bandwidth to do sixteen bilaterals at the same time. So when we pulled out of the Trans-Pacific Partnership, which was eleven other countries in the Asianโthe Pacific Rim, what weโve said is weโre going to pick upโpick these off one at a time. Well, thatโs not going to happen in the next three years. So thatโs one concern. I think the other concern is from an ag standpoint, just thinking about ag trade, itโs not just where would we like to beโweโd love to be more in Japan, weโd love to be more in Europeโbut can we get there through bilaterals at all? Is ag trade going to be on the plate? And Iโm not sure it is in a lot of instances.
VILSACK: Well, I just want you to know the call ended when you said something was silly. Thatโs probably not going to sell very well. (Laughter.)
KUEHL: Yes, sorry. Sorry.
VILSACK: Quickly, we have, like, thirty seconds before we have to turn it over to the members here. Where would you like the administration to focus its attention?
MINTERT: Well, I agree multilateral would be the preferred approach. And the reason is because I think that people donโt fully understand where the gains from trade come from. The gains from trade occur because you redeploy resources more effectively and more efficiently. And thatโs much easier to do in a multi-country, multilateral environment than it is on a bilateral environment. Bilaterally, you donโt necessarily gain as much, even if you have a lot of those agreements, as you do from a multilateral agreement that allows people to redeploy resources in the most effective, more efficient manner possible. And thatโs really the success story of the WTO.
WARNER: Can I add one more tiny point and cheat?
VILSACK: Sure.
WARNER: The other thing is, think about poorer, rural America, and the Midwest, right? We are singleโprimarily, single-family farmers, small communities, not much voice. And multilateralism is very helpful to us. Itโs so hard, back to this bilateral agreement, to follow eighteen different sets of regulation. Our regulatory burden is huge already. And so I would beg to please consider multilateral trade agreements.
VILSACK: OK. At this point weโre going to turn it over to the members who are here today to join in a conversation. There are a couple of caveats. A reminder that this meeting is on the record. Weโd ask that you wait for the microphone to ask your question, make sure that you speak directly into it, appreciate it if you would stand and state your name and affiliation, and if at all possible we would like to actually have a question, not necessarily a comment. And weโre going to kind of limit it to one question per member.
So with that, weโll start right here in the front, and then weโll move around the room.
Q: Thank you. Is that on? Hello? I think you can hear me. Oh, there we go. All right. Iโm sorry. Thank you very much. My name is Jennifer Hillman from Georgetown Law. Fantastic panel. Thank you very much.
I wondered if you could comment on the response and the effectiveness of the $12 billion in payments to farmers that were supposed to have been made, in essence, to compensate for all of the difficulties that have occurred in trade. How is it going? Whatโs the perception out there about the relative tradeoff of this potential long-term loss of your market share in exchange for getting increased subsidies directly from the government?
KUEHL: Do you want to start?
MINTERT: I can start. We ask that question.
KUEHL: Good.
MINTERT: So in our surveys we did ask farmers that question after the announcement was made. And they did tell us that they were at least somewhat relieved with respect to their concerns about farm income as a result of the announcement of the subsidy program, but not completely, right? That did not completely resolve things. But they did view that as aโas a step in the right direction. And if you could see a bump in their sentiment index as well. So it did have some positive impact out there.
VILSACK: Iโm not sure the reality of the checksโ
WARNER: Theyโre there.
VILSACK: Theyโre there?
WARNER: I have half my $1.60 on soybeans and nothing on hazelnuts yet.
VILSACK: Thatโs the reality in terms of the size of the check. It isnโt necessarily going to save the farm. I think it does send a positive, hopeful signal. I think one of the opportunities that the administration has is with the Export Assistance Program that they also announced as part of that up to $12 billion commitment. This, I think, gives commodity groups and those who are involved in promoting trade generally the opportunity to be particularly innovative. And I hope is that the administration allows that innovation and flexibility. Sometimes our trade promotion programs are fairly narrowly defined in terms of what we can and cannot do with the resources. And that would be the hope.
KUEHL: I think one otherโactually, two other quick points. One is, again, ag is not monolithic. Thereโs a lot of commodities within ag that did not get payments. So fruit, vegetables, all of which have been hit, are not getting payments. Theyโre getting market purchases. The governmentโs stepping in and saying: Weโre going to buy a bunch of fruit and put it in school lunches. But thatโs not the same thing as giving a check to a grower. Second, the payments were split into two halves, the idea being weโd do one payment and see how things went. Thereโs now a question just this week, since Chinaโs started buying soybeans, will the government do the second-half payment or are they going to say, well, now the trade war is relieved?
WARNER: No one knows.
KUEHL: Yeah. So thereโs a lot of uncertainty around it.
VILSACK: I feel compelled to call on the former secretary of agriculture and former member of Congress from Kansas, Secretary Glickman.
Q: I justโI appreciated the smartest secretary of agriculture in the history of the United States. (Laughter.) So this is more of a political question. And that is this: After the Carter grain embargo, there was an absolute collapse of agricultural and rural support for the president and for Democrats. And in some sense, thatโs lasted to the current time. And, you know, Iโm looking at you, Shonda, as much as anybody else, but when I looked at the results of this last election, and you looked at rural and farm counties all over the countyโnotwithstanding the impact on soybean pricesโand they went overwhelmingly for the president. And in fact, the losses would have been much more catastrophic in the House if it hadnโt been for those rural counties. So I mean, Iโm glad to see some optimism in terms of the future. And this question is not meant to be partisanโalthough you can take it any way you want to. But Iโm just curious about, is there a disconnect between how farmers vote and what their economic plight is all about? Or is it much deeper than that? Is it cultural? Is it something that can never be changed, you know?
WARNER: Well, oh, we have to coffee after this. But I think that there actually isnโt a disconnect. Theyโa lot ofโthe administration won by hitting a lot of buttons that they care very much about. All the books that everybody maybe has read recentlyโFlyover Country and Hillbilly Elegy, and everythingโrural America is just barely on the radar screen of any party in this country. People feel very, very disenfranchised, not cared about in rural communities all over the United States. And I think that theyโre willing to give this administration a small amount of time to use this tacticโand that is what they see it is, a tacticโto get this right.
Itโs why my private betting opinion says this thingโs going to be solved by March of 2020. Or, again, this is myโtheyโre all Shonda Warner opinionโbut the administration will not win. So ultimately these things go together. And everyoneโs heart will be broken, and everybody will be left wondering, you know, whatโs happening in the world. But I think right now thereโs time on their side, and they think that this will be OK in a short period of time. And they just want toโtheyโre willing to take one for the team.
MINTERT: So Iโll go back just briefly to our survey. So we started our survey in 2015. So for those of you that donโt know, we survey 400 farmers nationwide, going forward on the major commoditiesโso the producers of the major commodities. After the 2016 election, like most sentiment indexes in the U.S., our sentiment index skyrocketed for three months in a row. It peaked in January of โ17. And we were mystified, right? We were looking at why is this? And so we started asking questions to probe further about, well, why are you optimistic?
And really the three things that we asked questions that they responded that I think help explain what was going on is we asked a question about: Do you expect a more favorable or less favorable environmental or regulatory environment in the next five years than what weโve had recently? And they overwhelmingly came back and said: Yeah, we expect that regulatory environment to be more favorable to agriculture than what weโd experienced in the past. They said that they expect to see a more favorable tax policy and they actually said, this isโkeep in mind, this is bad in early โ17โthey said that they expected to see a more favorable agricultural trade environment. And think about the rhetoric in the fall of โ16. It was anti-trade, so to speak. It was a lot of the things talking about, you know, how we were going to win, so to speak. And people were responding favorably to that rhetoric. And I think weโve retained some of that, right, even today. So those are the three things that we were able to identify in our surveys.
VILSACK: Until Democrats know how toโuntil they show up in rural areas, until they figure out how to speak about rural folks, and to rural folks, and until they have a vision of a partnership of rebuilding and revitalizing the rural economy, those numbers are not going to change, in my view.
Yes.
Q: Iโm Paula Stern, and my consulting group.
Thank you so much. American heartland, how is it being impacted by the tariffs on steel, aluminum, and other products that might go into the tractors or the equipment, or just the cost of farming? Have you put some numbers on that with regard to the agricultural community?
KUEHL: Great question. Really great question. And I think points up some points that we missed in this discussion so far. So just let me take one quick step back. So Farmers for Free Trade, as I mentioned, 501(c)(4), umbrella organization of farmers. We set up a sister ad-hoc coalition called Americans for Free Trade, not to imply that farmers arenโt Americans, but we needed a bigger umbrella. So Americans for Free Trade includes the National Retail Federation, the American Petroleum Institute. It includes National Fisheries Institute. So itโs a big coalition, sort of everyone outside of that. Those coalitions are working together on a common campaign called Tariffs Hurt the Heartland.
And part of what weโre doing with Tariffs Hurt the Heartland is weโre going out holding townhall events. Weโre talking factory owners. Weโre talking with retailers, restaurant owners. And what weโre finding across rural America, across the heartland, is pain. That there areโand I think itโs really important forโto make this point. Itโs easy to talk about numbers in the aggregate. Itโs easy to talk about, you know, a survey, or whatโs the sentiment overall. What you need to do is look at individual stories. And there are stories of pain happening right now. There are factories that have been shut down. There are people who have been laid off. There are farmers who have gone out of business. So I think itโs important to drill down to that level of discussion and recognize itโs not just ag.
I think itโs also important to recognize the multifaceted nature of this, that farmers are being squeezed by low commodity prices. Theyโre also being squeezed by higher input costs, which is what youโre getting to. I mean, steel and aluminumโJohn Deere and Case raised their cost of tractors, I think it was, 7.5 percent this year, because steel prices have gone up. Grain bins, which we need more grain bins than ever because we have a surplus of soybeans, the cost to build grain bins has gone up because steel prices have gone up. Fertilizer inputs, herbicides, pesticides, a lot of those base chemicals come from China and are formulated in the U.S. into products that farmers buy. Weโre expecting to see those prices go up in the first quarter of 2019.
WARNER: Both ways. Weโre getting squeezed both ways. And weโve already been squeezed. I think itโs really important just to add to this one little moment, and that is that 2012, commodity prices in the United States peaked. And weโre 60 percent off those in Mayโor, probably at that pointโ45 percent off those in May of this year, going into this tariff situation. So farmers across America have had five years of very difficult times. And now this. And you know, I think we sort of globally were beginning to feel a little better about things and, boom, further down.
VILSACK: You know, to your point, and I think this is important for people to realize, there is a distinction in terms of farmers. When we talk about farmers, the definition of farmer by USDA standards is anyone who sells more than $1,000 worth of items. So there are, by that definition, a little over two million farmers. And the best year we ever had for farm income, which was 2014, the best year. Those commodity prices wereโ
WARNER: Coming off of โ12, yeah.
VILSACK: โsort of when through the system. 2014, highest income ever. Roughly two million farmers of the 2.2 (million) either didnโt make money or netted $10,000. In the best year ever, which is why all of them are working off the farm to keep the farm. The 200,000 of the larger operators were doing OK. Theyโre doing OK. But if youโre looking at the farmers generally, and particularly those in the heartland, you got a lot of those small operations, a lot of those small farmers. This is a pretty difficult time for them. And these are the folks who were on the bubble in terms of equity. These are the folks that are potentially looking at foreclosure or getting out of the business. And the thing everyone needs to understand about farmers is if I ask all of you what you do for a living, you would tell me, and I would know what you do, but it wouldnโt necessarily tell me who you are. When you ask a farmer, what do you do, and he says, Iโm a farmer, that tells you something about not only what he does, or she does, but who they are. And itโs just so connected to their identity. So itโs really devastating emotionally.
WARNER: I think Secretary Vilsack, as well, I would say that Iโwe farm about 60,000 acres around the U.S. And weโre landlords on some of that and farmers on other of it. But a lot of our friends who are in the 200,000โright, the 200,000 largest farmers in the U.S., have significant debt problems coming from all over the place. That if things donโt change in the next year, 2019 is going to make 2013 and โ14, you know, I mean, there will be no memory of that. And so even that top echelon of extremely successful farmers in America are really, I think, feeling pain.
VILSACK: Well, thereโs no question about that.
In the backโway in the back.
Q: Teresa Barger from Cartica Management.
This is really for the professor. Iโm quite interested that farmers say in a five-year time frame this tactic might turn out to be strategically positive. And Iโm wondering if you can take me through that thinking, since obviously thereโll be fewer people in China in five years from now. Are they thinking theyโre going to grow market share from Argentina and Brazil? Are they thinking theyโre going to increase U.S. capacity? Are they thinking prices going up? What are the mechanisms that make this successful five years from now? And maybe Shonda also has a view on that. But I was fascinated about whatโs the mechanism between here and there.
MINTERT: Itโs a great question. We havenโt actually posed that one to farmers directly. I would say the conversations that I have with people, though, focus mostly on market share. The perspective that as incomes grow theyโll see an increase in total volume, and then perhaps the U.S. maybe gaining a larger market share. Probably would be two thingsโif you talk to anyone individually, those would be the things theyโd focus on.
WARNER: I would agree. But I would also add, I mean, no matter who you are in the world, if youโre squeezed that hard, you have to hang onto hope. And some of the highest suicide rates in the U.S. are in rural America. And itโsโyou know, I think part of it comes from itโs gotโitโs simply got to get better. It has to be better. And without thinking, oh, well, weโre going to increase this or that or take market share away. But I think that itโs a closely or widely held though that incomes are going to increase globally. And so, you know, I was thinking about the juxtaposition earlier today as well. Cars sales in China, as of November, year on year, were down 54 percent. And so the debt burden in that countryโyou know, the tariffs are impacting the Chinese. And yet, we think that theyโre going to have more money to spend on beef. I mean, it gets a bigโyou know? And itโs a difficult and complex subject.
VILSACK: There are a couple of places in the world where weโre going to see significant population increases and middle classes expanding and an urbanization of the population, all of which leads to an opportunity for American food and agriculture industry. After all, we represent, here in the U.S., 5 percent of the worldโs consumers. That means 95 percent of the worldโs consumers live outside the U.S. That percentage is going toโour percentage is going to decrease over time. So weโre going to be doing business eventually with 97 percent of the worldโs consumers. And Southeast Asia is a particularly opportunistic place to see that growth. So that may be one of the reasons why people have a more hopeful long-term view.
MINTERT: I think, related to that, you know, if youโone of the things that I think the industry is pretty well-aware of at this point is the dramatic change weโve seen in meat exports over the last roughly thirty years. In the midโas recently as the mid-1980s, we were still a net meat importer. As of โ17, I think, we were exporting in total across all the meats about 15 percent of U.S. production on a net basis. So people are aware of that long-term growth. And much of that was driving by rising incomes in those importing countries. And people are cognizant of that.
VILSACK: Dairy industry is having its best year ever in exports, which is pretty interesting.
Yes, sir.
Q: Hi. Iโm Francisco Martin Rey (sp). I work at the Boston Consulting Group.
I think we all agree on the policy in terms of the damage thatโs being done with the tariffs. Whatโs interesting, though, is that even in private conversations we have with, you know, business owners, private equity professionalsโ(inaudible)โprofessionals, theโalmost the fight against China is enormously popular, where they say we feel like theyโve been stealing our IPโyou saw the half a billion dollarโyou know, half a billion user hack in Marriott recentlyโfor ten years or more. Every time you want to go into business there, theyโre going to steal your IP, theyโre going to take your ideas away, so on, and so forth. So at what point do youโor what are some of the indices that youโre looking at to see a tipping point where kind of the fight against China, it is no longer as popular?
MINTERT: Thatโs a great question. You know, I think some of the survey work we do would pick that up. And we certainly, I thinkโwhat you summarized there is probably almost exactly what weโre picking up on in our current surveys, itโs that attitude, along with the idea that this will simply work for agriculture. Yeah, when will people give up? I donโt think Iโve got a firm grip on that. That would be something weโre going to monitor going forward, but at some point, you know, you would expect that people would say, hey, youโve finally gotten into my back pocket, right? And we havenโt quite reached that with a lot of people.
WARNER: I think itโs the how, right? And so I think thatโlike, I canโt, what indices? There is no indices to look at to see when that might go away. I canโt imagine that that goes away in the next twenty years, actually, because theyโreโyou know, thereโs a small pie and everyoneโs grasping for pieces of it, right? But perhaps what will change is how do weโhow do we take care of our own people? How do we win? How do we increase our incomes? Right, thatโthe perception of how we do that is maybe whatโs going to change.
VILSACK: The interest ratesโyou mentioned interest ratesโ
WARNER: Yes.
VILSACK: Thatโs an issue. If interest rates start going up, some will attribute that to the Chinese issue and Chinese discussion. If weโif we see a lack of growth or if we move into recession, that may also encourage people to think differently about the relationship we have with China. But I think that the concerns that youโve expressed in your question are absolutely correct. And I think people areโdonโt think weโre getting a fair shake with China. And it gets back to Brianโs point, that there is not much disagreement about whether or not we should take action. Itโs a question, as Shonda said, how. How do you do it? Do you do it alone or do you do it in a coalition of nations? Yes, sir.
KUEHL: And I would say, we areโthis isnโt a statistical surveyโbut as we are out at farm events, you can feel the frustration rising, and you can feelโyou can feel the rhetoric changing. You know, four months ago, or six months ago, youโd hear, well, short-term pain for long-term gain, and itโs worth the fight. Increasingly, you hear people saying: Well, is there a strategy? Like, I just want to know thereโs a strategy, because Iโm really being hurt. And so I think, you know, the good news is a lot of the soybeans had been pre-priced going into this trade war. You know, 40 percent or so had been pre-sold, depending on the farmer. Thatโs not true for 2019. And I thinkโI think you could seeโif this continues, you could see that dynamic flip pretty quickly.
VILSACK: This gentleman right here.
Q: Hello. Excellent panel. Iโm Jim Kolbe with the German Marshall Fund. Also very active years ago as a member of Congress on the passage of NAFTA.
And my question is a political one, taking off your ag hats for a second, putting back on your political one. You have allโthe panel is unanimous in saying NAFTA would pass, or probably pass, or would passโNAFTA 2.0, or whatever we want to call it, USMCA. And Iโm curious as to why, given the circumstances today, that Trumpโs anti-trade and pro-tariff stuff has peeled off a lot of Republicans to become anti-trade that werenโt before. And I canโt see much incentive that the Democrats have to vote for this thing. How do you thinkโwhat is the coalition? What is it going to come from thatโs going to get this thing passed in โ19โin 2019?
KUEHL: ThatโsโCongressman thatโs a really great question. And thank you for your support of NAFTA when it was passed originally. To meโlook, and this should have been said earlierโfarmers are inherently optimistic. You kind of have to be. I mean, youโre in a business where your margins are small, weather can destroy you, you know, youโre price-takers not price makers. I mean, ag is a difficult business to begin with. So you kind of have to approach it from a bit of an optimistic standpoint that things will get better, and Iโm going toโnext yearโs going to be a good year. I tend to be inherently optimistic too, perhaps as a reason from working in ag.
Farmers for Free Trade, weโre going to put a lot of resources into helping to get USMCA passed. I say that with a big caveat. We want the 232 tariffs gone. We donโt want to see a withdrawal from NAFTA. So there are some big dynamics out there. But we think the votes are going to be there. Ultimately NAFTA benefits America. And that if we have a ground game and weโre in the right districts, and weโre talking with the swing votes, we think the votes will be there. Itโll be a close vote. Itโs not going to be overwhelming. But we think we can pull it off.
VILSACK: Anybody else want to add to that?
WARNER: I thinkโI hope, respectfully, that youโre wrong about the first part of what you said, and that not that many people have been peeled away fromโor peeled toward protectionism. I think, you know, Iโve sat with my mouth wide open at many of the things that have gone on, and so Iโve hoped otherwise and been wrong. (Laughs.) But that at the end of the day people, I think, do know that these things have been good for them in the past. And so maybe weโre all overly hopeful farmers, because we are ag people, and maybe it wonโt pass. But at the end of the day, peopleโfarmers are capitalists. Theyโre like the ultimate capitalists, that if anyone realized you must know so well how much risk is taken by the average one-thousand-acre family farm in Iowa, itโs about $2 million a year is borrowed by a single individual family to run their business. And they might see $100-200,000 profit, maybe, on a really good year. And on an average year, itโs probably fifty thousand (dollars). I mean, itโs such a high-risk business for individual people across America. And I think that people donโt understand that anymore.
VILSACK: Itโs going to be necessary, I think, for the proponents of this trade agreement to do an incredibly good job of emphasizing why this is better, how this is going to benefit particularly specific industries, so that if youโre a member of Congress or a senator, as you well know, you have a number of constituencies that will be for and against this, and you sort of have to weigh it. Just remember that the food and agriculture industry, if you consider it as a single industry, employs forty-three million people. It is 20 percent of the American economy. And ifโand ifโand I think the case can be made from an agricultural perspective and a food and agriculture perspective, that this is a beneficial deal for agriculture writ large, which means that it has a positive potential impact on 28 percent of the workforce of the United States. Part of the challenge here the pro-trade people have basically assumed we all think tradeโs a good idea. And I think you haveโin this day in age, you have to market it, and market it hard.
Sir, you had your hand up, in theโyouโdid you not have your hand up? I thought you did.
Q: I did. Iโll go ahead and take the question. Great panel. Thank you very much. Steve Brock (sp), U.S. Farmers and Ranchers Alliance.
My question transcends, it goes beyond the current administration, because a lot of these problems existed for farmers before the tariffs. And that is, is it possible in the future to kind of get at two big world problemsโfarmers not only being paid for feeding the world, but also being paid for sequestering greenhouse gases? And the reason that I ask that is because many industries that are very profitable have had this economic externality for decades where they havenโt had to pay for what theyโve admitted into the atmosphere. And agriculture is the industry that has, by far, the greatest potential to draw those emissions back into the soils through photosynthesis, et cetera. So kind of a broad question, but I know USDA has tackled this in the past. So Iโd welcome views on that.
VILSACK: Well, I think there are two strategies that could lead to long-term economic revival in rural areas. One is the one youโve alluded to, which is developing a different attitude about conservation, and seeing it not just simply to increase productivity on the land, but also looking at it as a way of sequestering carbon, and using it for an environmental purpose that others are willing to invest in. I think the development of ecosystem markets has a tremendous potential. There are hundreds of them now, several hundred million dollars being invested. But I think weโve just reallyโweโre at the tip of the iceberg as to that potential. And I think, frankly, transitioning our agricultural economy from a commodity-based to an ingredient-based economy, which is that you tailor specific crops for specific purposes. They become an ingredient instead of a commodity. And I thinkโthat should be, I think, the focus of our research efforts. It should be a focus of establishing the kind of verification and certification process that youโd have to have for an ecosystem market. We tried to invest in that when I was secretary, to begin the process of educating people about it. So I think it has enormous potential.
Weโve got time for one more question. Fred.
Q: Fred Hochberg.
You know, when I hear you talk about farmers being obviously, at the moment, pro-tariff, getting $12 billion from the federal government, people onโI donโt want to speak for everyoneโpeople on both coasts donโt understand farm subsidies. So itโs hard to find a sympathetic or empathetic audience outside of farm country. So how do you begin to change that, because, Shonda, you mentioned, well, they only make $50(,000) or $100,000, there are a lot of small businesses on the East Coast, small retail stores, and they say, yeah, thatโs about all I can clear also. So Iโitโs hard to build a bridge, it seems to me, from voters on perhaps both coasts and farmers to understand those issues very well. So how do you do that?
WARNER: Wow. Iโm going to take a stab at that. I spend all day every day working on that very bridge. I am a farm girl from Nebraska, and Iโm an evil Goldman Sachs banker both, with several passports and everything else. And so in 2006, when I decided to go back to ag, because I really careโIโm deeply passionate about that bridge. I think itโs quietly, itโs from the inside, itโs probably not going to happen from Washington, quite frankly. Itโs exposure. Itโs all of us getting together. Itโs thinking about things in different ways. To answer your question, to sort of knit on top of your answer, Secretary, I think that vertically integrated farming. You eat two or three times a day. And no matter how much urban farming is out there, we are probably going to provide 98 percent of what goes in your mouth. And that should be important to you. You should care about that.
I donโt think farmers actually are pro-tariff. I donโt. I think theyโre pro-Trump. Those are two very different thingsโin general, pro-Trump. I donโt want to put everyone in that category. But I think that, you know, if their pain goes on too longโand I would guess that the average convenience store may not have to borrow two million (dollars) To make their 50,000 (dollars) each and every year. And thatโs a family. So thatโs the average U.S. income. The average U.S. person making that amount of money does not take that amount of risk to get it. And so hopefully thereโs dialogue thatโs begun. And I think that these books, although itโs hard for me as the subject of them to read them, you know, make people on the coasts aware of whatโs happening. And weโveโI deeply hope that thatโs going to continue to build going forward, because thatโs the way to solve that problem.
MINTERT: Just one little short follow-up to that. I think if you ask farmersโwe havenโt used this exact questionโbut if you talk to farmers and ask them this question, their desire is to get their income from the marketplace, which is a pro-trade environment. Their desire is not to see large subsidies coming from USDA, but rather to see it coming from the marketplace. And the easiest way, the most straightforward way, as Tom was indicating with respect to the percentage of consumers, is trade, right? If we want to see a prosperous U.S. agriculture in the long run, we need to see growth in agricultural trade.
Originally published by the Council on Foreign Relations, 12.14.2018, under the terms a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International license.



